Carlsbad, California – January 10, 2024.
Auroralight, the leading estate-quality landscape and architectural lighting manufacturer, has been acquired by Kuzco Group, a leading modern lighting manufacturer in North America. This strategic move reinforces Auroralight and Kuzco Group’s commitment to pioneering design, innovation, and unparalleled quality in the lighting industry.
Established in 1996, Auroralight has long been recognized as a trailblazer in high-quality, solid brass and copper landscape and architectural lighting fixtures. The brand has consistently delivered estate-quality fixtures capable of withstanding any harsh environment. Auroralight is dedicated to its craftsmanship, offering a lifetime warranty and pushing sustainability initiatives with its quality materials and localized manufacturing.
Auroralight CEO and Founder Mike Joye is retiring. Mike expressed his gratitude: “My sincere thanks to Auroralight’s loyal customers and lighting specifiers, without whose discerning taste and high expectations propelled the brand to achieve its current greatness.” Long-time Auroralight veteran and President Steve Wood emphasized Auroralight’s market differentiators, “Auroralight will remain dedicated to the design ethos, estate-quality craftsmanship, and exceptional customer service that have been the hallmarks of the brand since its inception in 1996.” Newly appointed CEO John Hradnansky added, “As part of the Kuzco family of exceptional brands, we look forward to combining our industry-leading companies as we strive to deliver even greater levels of lighting product performance and customer satisfaction into the future.”
Kuzco Group’s acquisition of Auroralight will expand the company’s broad offering, including current brands Kuzco, Alora, and Alora Mood, as well as the growing number of new categories offered by Kuzco Group, including smart fans, mirrors, and track systems. “We are beyond excited to welcome Auroralight and their beautiful, quality product to our brand portfolio,” remarks Nathan Yang, President of Kuzco Lighting.
By combining design expertise and an unwavering commitment to quality, this collaboration will drive innovation and set new benchmarks in the landscape and architectural lighting industry and beyond. Auroralight will now begin to work with the team at Kuzco Group on new and exciting concepts utilizing what has made Auroralight the highest-quality landscape and architectural lighting manufacturer that it is today.
The future is bright as Auroralight, and Kuzco Group express gratitude to their customers, partners, and dedicated teams for their ongoing support. This collaboration signals a new era in landscape lighting, promising enhanced designs, cutting-edge technology, and an unparalleled commitment to excellence.
Lightovation attendees this week at January Market can view an offering of Auroralight products in the Kuzco showroom #TM4010.
About Kuzco Group:
Founded in 2006 in Vancouver, Canada, Kuzco Group is a family of lighting brands dedicated to creating cutting-edge designs using the latest in LED technology at affordable prices. Kuzco Group is a collective of brands: Kuzco, Alora, Alora Mood, and Auroralight. Kuzco Group continues to expand with locations from Vancouver to Los Angeles, Las Vegas, Dallas, and New York. They are committed to providing the highest quality products and customer service. Kuzco Group has won numerous awards for sales and design, including Canada’s Top Growing Companies (2019, 2020,2022), Red Dot (2020, 2021), LIT Design Awards, and more.
About Auroralight:
Established in 1996, Auroralight is a leading estate -quality landscape and architectural lighting manufacturer based in Carlsbad, California. With a focus on enduring design, craftsmanship, and quality, Auroralight sets the standard for landscape lighting, offering state-of-the-art engineering, CNC Machining Technology, and decades of real-world landscape lighting expertise.
Auroralight Media Contact:
Nick Scott
Tel: +1(760) 931-2910
